Photography

I fear an end to all that is creative!

Centuries ago we were introduced to the beauty of Art. Whether it was music, art, photography, sculpturing, etc. As time flows into new millennia we loose a part of ourselves that was created by the greatest Masters.

I fear for an end of all that is creative. Artists struggling to launch, Others making ends means, Others who were at the top of it all declining as years go by. What is happening to the intellect? What is happening to the Creative industry? Are we dying slowly as time goes by, but why? who are the culprits? is it because Technology, Companies, or even people themselves are not interested in these types of art forms anymore? The few that do enjoy, seem to be withering away and getting sucked in into the masses. Everything has become a habit, contact, ask for price, never to be heard again. What happened to getting to know that person, what happened to looking at their work taking the time to see if they are worthy of your hard earn investment?

This is no rant by any means, No indirect diss by any means but a sense of awareness to what is happening in the creative community. The rise and fall of digital cameras due to a massive influx of production every year like they are almost competing with cellphone manufacturers, thus keeping an unhealthy competition in the market, trying to keep ahead of other technological advances like phone cameras, above all is all seen and noticed as we walk in the streets of any region. You looking at Instagrammers going around with cellphones creating content and making it seem as they are using the latest high quality gear. Ohh the misconception and misconceiving clout. As I engage in discussions with other artist the first topic of discussion are usually what is happening to them in the forms of compensation for their services. This is a cringing discussion since we all are faced with the same dilemma. Our services being undervalue and undercut by clients and even worst from the same camaraderie of upcoming artist who don’t take the time to build a profitable business.

As Jessica Kobeissi explains on a recent video she posted on her YouTube channel, she goes into the details of this cut throat industry as I call it. When new upcoming artist sell themselves short or for free just to get a gig and in addition to clients not willing to pay the actual professional what they deserve you create an unbalanced community and a unhealthy market. When you undervalue a service you are not creating anything positive, whether is for the community, the region, the state, the country, the world. This is why you are not getting Paid! The moment you decide to lower your price, you already not getting paid your value. 

Another artist Whalid Azami goes into a behind the scene and entire explanation of why Photographers are expensive and what do the clients don’t experience and see. He goes in deep into the “We are not just button pushers” .

check a link to his video below. Again this is to bring awareness at what is happening to businesses across the board for creative artists. 

Think of it this way, what would happen if you stop paying the barber for your hair, the clothes maker for the clothes you wear, the farmer for the food you eat, the builder for the house you live in, the painter to paint your home, the artist to provide you with things for your home, the photographer to maintain your memories. If all of this would stop this instant there would be no communities, how much of the above can you do all by yourself. As Humans we are what makes the world function, we create rather than destroy, but lately people are more focused on destroying rather than build.

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This is what is happening when we undercut or undervalue our work, our years of study, investment, on going education, keeping up with technology, servicing clients who demand more than what they want to pay. We kill ourselves slowly during the process. Two artist enter the arena at the same time, one goes through the proper building of his brand and business, the other decides not to go that route. The artist who takes the time to develop the business and study the market and puts a price on his work decides to charge a company $100 for the service provided. The company in turn comes and says “Hey how about you do it for free, and it would be good for exposure, besides you are starting out and $100 is a lot”. The artist declines the offer and moves on. Now the same company goes to the other artist who in turn loves the idea of doing the job for free in exchange for exposure and hopefully getting pay in the future and takes the job. Do you think this company  and this other artist have their best interest in the community for creating Jobs and maintaining a market? You’ll be the judge of that.

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        @artbylopz

We all can start from the bottom, but start the process right. Charge accordingly and never back down on your prices, because the moment you do this you loose your soul in the process. The time and investment you have put into the years of preparation are no longer valid. Now you have decided someone else to control what you do to put food on your table for the sake of undercutting some else who might do the job for cheaper.

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          @artbylopz

Now days the market is over saturated with artist who are fresh, people who see others do it and have a sense of impact that they too can do it. I have nothing against this as I was inspired by someone along the way, but the problem is the preparation and the mentality to come up. Cellphones are a great tool, they in most instances do provide a great camera and features that no professional camera can offer: filters, posting instantly in social media, etc. I have seen people who rather use this medium to record memories than other professional services available out there, why? just for the need of validation of uploading it to social media instantly in hopes of likes, comments, followers first. A form of social competition, not caring what stranger or person whom you haven’t seen in years, yet give them access to your most precious intimate memories. People who rather get impatient because they can’t wait for an artist to develop the photos they work so hard on, the musician to drop an album or create a video, the artists who paints his soul away to give you his best work. Why the rush???

These are a few of the issues many creatives face on a daily basis just to keep up with societies demand. This is why I fear an imminent end to creatives as time passes. The art, photography, music, etc we all came to love as we grew up is completely being changed into a disaster that at some point people will no longer care for, thus killing everything along with it.

The talent is there, the hunger is there, the vision is there, the persistence is there, so why ruin it by undervaluing your potential, your hard work, your time and investment in yourself, create together rather than destroy one another. 

So please, do not undervalue, undercut, cut throat any creative individuals on their craft, because you are not helping society or your community strive. The moment you begin to think you are getting a good deal for bargaining a discount, or for offering an alternative solution to get something free out of someone else you are putting yourself in a disposition to do more harm than good to you and to others.

 

Thank you all for reading and taking your time to support striving artists all over, DJs, painters, sculptors, photographers, videographers, musicians etc.  

Enter Eos R- Canon first full frame mirrorless

You will see the internet flooded with press releases from Canon announcing the most versatile and most anticipated full frame mirrorless camera - Eos R.

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Much talk and excitement has been building up since Nikon launched 2 mirrorless systems almost 2 week ago. Leaked photos and speculation on what the camera was going to look like and what it will sport in terms of specs was right on point. 

 • 30.3MP Full-Frame CMOS Sensor

• DIGIC 8 Image Processor

• UHD 4K30 Video; C-Log & 10-Bit HDMI Out

• Dual Pixel CMOS AF, 5655 AF Points

• 3.69m-Dot OLED Electronic Viewfinder

• 3.15" 2.1m-Dot Swivel Touchscreen LCD

• Expanded ISO 50-102400, 8 fps Shooting

• Wi-Fi and Bluetooth, SD UHS-II Card Slot

• Multi-Function Bar, Dual Pixel RAW

While some vlogs mention no image stabilization on the camera nor lenses I cannot speculate about image quality or stabilization at the moment.  

Canon did put more enphasis on the Lens lineup more than the camera of course by releasing 4 lenses and 3 adaptors for the camera. Each adapter has its own purpose.

a drop in filter adapter for polarizing filter, an ef-eos R mount adapter for connecting old canon glass, and a control ring adapter for settings. 

A 28-70mm f/2, a 35mm f/1.8 macro is, a 24-105mm f/4 and a 50mm f/1.2

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Price on this new anticipated machine will be:

$2,299 for the body

$3,299 for the kit including the 24-105mm f/4L IS glass. 

Anticipated selling date will be in october with preorder now. 

 

your thoughts on this equipment. 

How to repurpose your Instagram feed and raise your brand awareness!

Since I joined Instagram I felt compelled to share my work, my blood, my struggles through photos. 

In order to increase my brand awareness and footprint in the social media world I posted whatever came to mind and whatever I felt like sharing photographically as a portfolio. This was the beginning of a failure attempt as a professional photographer. You see, though I been in the scene for years and attended many workshops in the matter of how to use social media and watched many photographers work it still in front of my eyes it didn’t hit me where I was malfunctioning with my work and social media branding. This is something you don’t get teached step by step out there unless you pay for it dearly to any brand awareness firms. 

We spend many years shooting certain types of photos to build our niche and creative flow. Sometimes this takes years and years to develop and execute. What are you good at and how can you turn it into something great. For me I started with events, liked everything about events, but as time went so did my likeness for other subjects and focus.

Commercial, editorial and advertising grew in me to create something in those fields, portraiture exploded along with it and so did black and white fine art photography. Boom! My niche was born! Every shoot I create I incoporate that commercial feel, that editorial look, that portraiture moment. Is marvelous to have reached where and what I want to shoot and create. Nowdays I use black and white as a form of expression artistically whether is in portraits or ramdom shots. It took me a while to see it but that is photography in general, time will tell where you are headed. 

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As per my Instagram feed, you can guess how it looked before I decided to scrap it completely and re-edit it with a new purpose! You don’t want to know! Well yes you do! Let me post a few of how it used to look. It was a mess, it was like scrambled eggs, toast, ham, and coffee and milk mixed in a blender and served in a flat dish! Yeaaahhh! Yummy huh! 

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Anywho, everything I had posted was moved away and discarded and I had a blank slate to begin again; fresh and with a purpose. You see in order for you to attract the right crowd there is a system and formula to it. Appealing feed + visuals + time = Growth. Because every portrait is unique I had to plan it carefully and systematically along with black and white photos and how to execute the layout without compromising the overall design. What would work in the favor of my audience? How can i begin to stitch my work in a way that looks good and flows? It all began with a 9 slot grid, 6 portraits and 3 black and whites images. 

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In a matter of 72 Hours I reassembled my timeline in a way that really showcases my work as a creative and as I always seen it in my head. This didn’t take years of planning, all it took was massive amounts of visualization and putting the work out systematically in order that made sense to me. Curating is the word! I didn’t hire anyone to help me with this, as I wanted to challenge myself and learn the process of how creative directors might see best fit with images and how they marry them together to create a strong body of work. I might be wrong in the outcome, but surely Is looking way better than that scrambled egg, toast blender stuff.

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Like I said, every portrait is unique to each subject and I needed a way to break them away. I researched for 3 straight days of how my work should look, I never been a filter fan per se and that was out the door in terms of finished content. Second was looking at color schemes in the same palettes and that was going to create a problem since every portrait session is either outdoors or in studio, different scenarios different looks not a realistic match. The last one that i thought of was: “What if i break two portraits apart by incorporating a fine art black and white in the middle?” I made a simple layout in paper, used an app called “Previewapp” for image layout purpose and it was all massive amounts of work from there on. I might not be the only person using this type of layout out there but it has well paid off. 

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Now that my first 72 images have been repurposed, now I can continue the process without so much thought process. Ohh by the way, there is a challenge I encourage you to do. I created hidden gems portraits in my timeline, wonder if you guys are able to spot them as you scroll down or up. 

Cheers everyone and hope you like this new blog post and hopefully it is as helpful to you as it was to me to create, execute and put together.